Starting a business is a lot like trying to light a campfire in a rainstorm. You create ideas through your efforts to start a fire, which you hope will grow into a flame. But let’s be honest: in those early days, nobody knows who you are. You exist as a "ghost brand" that people do not recognise. Most startups try to fix this by handing out cheap plastic pens that break in five minutes or stickers that end up on the bottom of a laptop bag. People will remember your name only if you provide them with something that they can use. Enter the hero of modern branding: personalised blankets in bulk . Here is why swapping the "disposable" swag for something cosy is the ultimate growth hack for your startup. The "Walking Billboard" That Lives in the Living Room Digital ads are expensive, and people pay money just to skip them. But a high-quality blanket? That stays. When you invest in personalised blankets in bulk, you aren’t just buying a product; you’re...